CLARITY

The clearer your intentions, the better the outcome you can expect to achieve. This sounds simple enough, but the very concept of becoming clear on one’s intentions involves doing something really, incredibly difficult. Saying no.

You may argue that saying no is easy, but that’s really a misnomer. For example, what if I offer you two choices: 1. a fully-paid trip to Hawaii, or 2. a fully-paid trip to Des Moines, Iowa. Which do you choose? That’s easy, Des Moines. Wait, what? Why would anyone choose Iowa and say “No” to Hawaii? Oh, the child you and your spouse have been hoping to adopt for six years is being born tonight in Des Moines. Pack your bags.

Choosing investments, insurance, and financial products offers the same reason to take pause. After all, Mutual Funds and Exchange Traded Funds both offer an opportunity to diversify among asset classes. So which is better? Wrong question. Instead, the question should be “Which is better suited for a 62 year-old with $1.7 Million of investable assets, considerable investing experience, immediate income needs, high tax bracket, and concerns over inflation?”

You see, advisors have a tough job, but it’s one with incredible opportunity baked-in. We ask thoughtful, probing questions until we arrive at the client’s clearest intentions. We help the client anticipate the consequences of their decisions as they relate to future tax consequences, income and liquidity needs, risk exposure, and asset transition to heirs. Without a definable and consistent process to inspire and capture the client’s intentions, choices are simply too vast and too difficult to align with the client’s desired outcomes. In other words, we help people say “No” to options that don’t fit their needs and “Yes” to those that do.

Clarity is the true currency of a financial plan.

Without clarity, you might as well just buy any old financial product. After all, maybe it will grow in value or maybe it won’t, but who can control these things? With clear intentions, you can.

Ask us about our proprietary Four Dimension Review Process and discover how you can take back control and find money falling through the cracks in your life. Check us out at www.FourthDimensionFinancial.com

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